Arabian Contracting Services Co. Announces Contract Sign-Off with Royal Commission for AlUla (RCU) for the purpose of ''Establishing, Operating, and Maintaining Outdoor Advertising Billboards in AlUla " for a duration of 10 years.
Arabian Contracting Services Co. would like to announce the signing of a contract on Thursday 08/05/1447H, corresponding to 30/10/2025G, for establishing, operating, and maintaining outdoor advertising billboards in AlUla with Royal Commission for AlUla (RCU) to invest in specific sites within AlUla for the establishment of various advertising mediums. This project includes all forms of outdoor advertising within the AlUla Geographical Boundaries (Exclusivity Rights) for a period of 10 years, based on a revenue-sharing model. In addition, a contribution to Capex for each individual Billboard.
Date of Announcement of the Award
2025-10-30 Corresponding to 1447-05-08
Contract Subject Matter
''Establishing, Operating, and Maintaining Outdoor Advertising Billboards in AlUla"
The Entity with Which the Contract was Signed
Royal Commission for AlUla (RCU)
Date of Signing the Contract
2025-10-30 Corresponding to 1447-05-08
Contract Value
Revenue sharing. In addition, a contribution to Capex for each individual Billboard.
Contract Details
This contract represents a new step toward enhancing the company’s presence in the Kingdom's tourist and cultural destinations, especially in AlUla, which is considered one of the most important heritage and historical destinations in the world. The project aims to improve the visual experience for visitors through the installation of high-quality screens and elite advertising billboards designed to fit the urban landscape and the unique cultural identity of AlUla, using the latest digital billboard technologies that offer advertisers greater opportunities to appear and influence within an elegant and distinguished environment.
Contract Duration
10 Years
Financial Impact and the Relevant Period
The financial impact of the contract will be reflected in the second quarter of 2026.
Related Parties
None
Additional Information
Aligned with the company’s strategic direction, this contract marks a key step in expanding its presence in AlUla’s outdoor advertising sector. It demonstrates the company’s commitment to sustainable, innovative solutions that complement AlUla’s cultural and environmental identity. Through advanced digital and interactive technologies, the company aims to improve service quality and efficiency, enhance visitor engagement, and contribute to AlUla’s vision as a leading global destination. This initiative reinforces the company’s leadership and competitiveness while delivering sustainable value.
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